MELVIN JAO ESTEBAN
CEO & Operations Head

FLMI, AFSI, RFP, CFC

Recently acclaimed as 2007's Young Asean Manager of the Year in Kuala Lumpur, Melvin possesses a unique combination of expertise in the fields of finance, marketing, and strategic management --capabilities which he has successfully shared with a wide range of audiences through mass media exposures and forum engagements.

Melvin's portfolio shows an impressive line of public appearances in ANC, NBN4, IBC13, and RPN9 with talks and interviews for publications such as BusinessWorld, Manila Times, Today, Manila Bulletin, The Chinese dailies, United Daily News, World News, Money Sense, Mom's Today, and Entrepreneur Magazine.

He admits though to a preference for a more direct engagement with audiences. A passion made evident by an even longer accomplishment line of lectures and training engagements he has done through the years and now, as member consultant and head of the Motivating Minds team. To date, Melvin has engaged audiences in educational institutions such as the De La Salle University, Ateneo De Manila Graduate School, St. Louis University, Xavier, and ICA. He has also provided consultancy and skill-enabling services to both private and government institutions such as the Philippine National Police, Security Bank Corporation, ING Bank, Philam Bank, Unilab, Marie France, Tokyo Tokyo, Red Bull, the Association of Philippine Orthodontists, the Philippine Society of Anesthesiology, the Philippine Obstetrical and Gynecological Society, Manila Jaycees, and many more.

Mr. Esteban is currently the Senior Vice President for Generali Pilipinas' Banc Assurance and Market Segmentation Operations. Before joining Generali, he was Vice President for the Segments Marketing Division of Philamlife, Equity Fund Manager and Trader for Security Bank Corporation, and Personal Banker in Citibank at the start of his career in 1996.

With an obvious advocacy for continuous education, Melvin's career portfolio includes professional designations in the field of financial planning and investments such as Fellow, for the Life Office Management Association, Associate, of the Financial Services Institute, Registered Financial Consultant, under the International Association of Registered Financial Consultants, Certified Financial Consultant with the Institute of Financial Consultants in Canada (with High Distinction), and Bronze winner awardee of the 2nd Integrated Marketing Communications Effectiveness Award.

Mr. Esteban graduated from the University of the Philippines with a BS degree in Mathematics, and minors in Operations Research, Actuarial Sciences, C Programming and Physics. He completed his post-graduate studies at the College of Financial Planning based in Colorado, USA with expertise attained in the areas of Financial Planning, Insurance, Investment planning, Tax planning, Employee Benefits, Retirement Planning and Estate Planning. He also completed Managing Family Corporations for Succession Planning at the Asian Institute Management.

CARELLE MANGALIAG
EVP and Sales & Marketing Head

LUTCF NLP, Practitioner, Society of NLP, ABNLP

Carelle Mangaliag is one of the most in-demand trainers and NLP Practitioners in the country. She has more than 10 years experience in training Top 1000 organizations including Shell, SMART, Wyeth, Office of the President, Department of Education, PNP and is the Chief Trainer and CMO of Motivating Minds.

Carelle has been amazing audiences nationwide with her comedy, humor, subliminal techniques and tools. She has been a performer for the past 25 years since she started at the age of 9. She has been a multi-awarded singer, theater actress and director, media practitioner and commercial model.

YUMI CALDERON
VP and Training Head

Yumi Toyama Calderon is the image consultant and business partner of Motivating Minds Corporation. She is the instructor for general imaging, customer service and beauty at the Center for Aesthetic Studies of the Isdanco Foundation. She also teaches at the Berlitz Language Center. She is a graduate of the University of the Philippines, Diliman, majoring in Economics and Education.

Yumi is an experienced trainer and marketing services professional having pioneered and headed the training division, recruitment projects division, and the special projects of the Philippine office of Prudential Financial, one of the largest multinational financial institutions in the world.

The implementation of corporate image set by Prudential Financial head quarters was one of Yumi's main responsibilities as training manager and part of the compliance and core values committee where employees were molded in the organization to be the brand themselves.

After leaving Prudential Financial, Yumi joined Rustan Commercial Corporation as customer development manager and fashion consultant, working as well as a personal shopper for the VIP section. She also headed the merchandising and promotions division at Mega Magazines and Publications, Inc. handling all titles carried by the company.

Yumi is invited as a resource person for various organizations and companies for various topics from corporate image, basic skincare, and bridal imaging. She also does individual consulting on personal image, closet organizing, and personal shopping.

Her other fields of expertise are in Japanese language and culture as interpreter and instructor, and as marketing and personnel relations consultant with specialization in Japanese business.

On a lighter note, Yumi is a professional lyric soprano, having trained with the Philippine Madrigal Singers. She also has an experimental electronica album under QED Records entitled "Kodomo" which is downloadable.

Her genuine passion for image, combined with her professional experiences and accomplishments, plus the exposure she has to Japanese marketing, branding and services makes Yumi a very unique and noteworthy professional.

ELAINE LEDESMA
VP and Sales Head

Elaine Ledesma has worked with the brand management team of top consumer companies including San Miguel Corporation and Ramcar. She continues to practice and shares the Marketing principles she has imbibed for the past 10 years through consultancy and training seminars for companies such as Smart, Wyeth, Marie France, Facial Care, Tokyo Tokyo, Hewlett Packard, Goodyear, Bayad Center among others. She is now a consultant and partner in Motivating Minds Corporation, one of the premiere training companies in the Philippines.

A graduate of B.S. Psychology in U.P. Diliman, Elaine has been teaching to high school students at St. Paul College of Pasig for the past 5 years. Now, she hones her craft in Psychology by applying Neuro-Linguistic Programming in her training programs.

A believer in effective parenting, Elaine was the Marketing Consultant of the 1st to 3rd Philippine Parenting Convention. A proud Mom to her first daughter Lexine, she manifests great enthusiasm in the journey that is motherhood.

To express her creativity, Elaine creates beautiful flower arrangements and teaches dancing. She is among the most trusted suppliers in the wedding industry: both as a Managing Partner for Petal Patch Flower Shop and as a choreographer for couples who want to make their first dance extra memorable.